
Ignite Your Spark. Transform How You Lead Through Change.
A powerful framework for leaders and teams to overcome fear, embrace growth, and spark positive transformation, no matter what challenges come their way. Bring the Spark to Your Organization.
About the Book
What if your curiosity and mindset were the sparks that changed everything?
In Ignite Your SparkTM, Todd Bertsch reveals how the smallest intentional shifts can lead to the biggest breakthroughs. Drawing from his experience as a CEO, coach, and podcast host, Todd introduces the SPARK FrameworkTM, five core elements that fuel personal and professional transformation and help teams push through fear and resistance to change.
The book also features the Spark QuotientTM (SQ) Assessment, a powerful tool designed to measure how brightly you’re living, leading, and growing. Your SQ score helps you identify strengths, uncover blind spots, and track your growth as you ignite your spark and inspire others to do the same.



The Spark
Curiosity is the ignition point. It turns fear into possibility by asking better questions and opening the door to new perspectives. When curiosity is active, growth becomes possible.
Curiosity is the spark of change.

The Fuel
Mindset fuels the journey. A growth mindset reframes challenges as opportunities, while mental fitness builds resilience.
Mindset fuels resilience.

The Fire
Action transforms intention into momentum. Small, consistent steps create the heat that drives change.
Tiny sparks of action create big fire.

The Outcome
Growth is the personal result of curiosity, mindset, and action working together. It shows up as confidence, adaptability, and resilience, the proof that transformation is happening within you.
Your growth is your spark realized.

The Light
Impact is growth multiplied. When you ignite your own spark, you light the way for others, inspiring teams, shaping culture, and fueling collective performance.
Your spark lights the way for others.
Why Write This Book?
I’m writing this book because I know what it feels like to be stuck, afraid of change, uncertain of the future, and weighed down by self-doubt. I’ve lived that story. And I’ve also lived the transformation that comes from choosing curiosity over fear, growth over comfort, and action over hesitation.
Through my journey as a CEO, coach, and speaker, I’ve seen the same struggle play out in leaders, teams, and individuals across every industry: fear and resistance hold us back, while the world keeps demanding adaptability. I believe we all have a SPARK.
This book is my way of putting the tools, mindset shifts, and framework that changed my life, and the lives of my clients, into the hands of anyone ready to ignite their spark. It’s about equipping people with not just inspiration, but a measurable system (the SPARK frameworkTM and Spark QuotientTM) to help them thrive in change, build resilience, and create a ripple effect of growth in their work and relationships.

So, here’s my invitation:
Let this book be your spark.
Embracing the writing process
Creating Ignite Your SparkTM is as much about the journey as the words. Follow along as I share moments of progress, reflection, and inspiration.
Bring the SPARK to Your Organization today.
If your organization is navigating uncertainty, transformation, or burnout, the SPARK FrameworkTM will reignite purpose, connection, and possibility from the inside out.





